For brand strategists at small consumer businesses
Customer wording and contradictory evidence stay visible in every recommendation. Try the whole workflow below on a sample project for a fictional coffee brand.
The decision
Every finding is organised by the research question it answers. Add, remove or rewrite questions before you run the synthesis.
Drop interview transcripts or review exports here
AI synthesis
The AI only proposes. Each theme and quotation waits for a human reviewer before it can be used.
Click a cell to see the passages behind it. Accept or reject each theme as the reviewer. Red counts are contradicting passages.
Phrases customers used in their own words, ranked by how many different people said them. Use these in copy instead of internal jargon.
Each hypothesis is linked to its evidence. Confidence updates as you review themes. Click a headline to rewrite it.
The brief is versioned and every claim carries its citations.
Built for you in days, not months
Nexibeo builds this as a custom AI implementation with its AI software factory, usually in days to a few weeks. Use it inside your business, or add it to what you offer your own clients.
