
Source-based content production and SEO workbench
Reduce tool switching and manual copy-paste while keeping every published page traceable to its keyword, brief and approval.
- For
- Marketing teams and content agencies producing SEO articles for several owned websites
- Solves
- Content is drafted in one tool, optimized in another, scored in a third and published by hand, so keyword research, drafts, scores and rankings never stay linked to the published page.
- Delivers
- Editor-approved, publish-ready articles linked to their target pages
- Built in
- about 4 weeks of creation time, MVP in 5 days
- Investment
- $13,500 for the MVP, $46,000 for the full product
- Run it
- Inside your business, or as part of your offer to clients
What it does
Reduce tool switching and manual copy-paste while keeping every published page traceable to its keyword, brief and approval.
- Research and cluster target keywords per site.
- Generate article drafts from briefs and source material.
- Optimize drafts against on-page SEO rules.
- Score each draft and list concrete fixes.
- Check grammar and clarity and suggest edits.
- Apply brand, tone and template rules.
- Produce language variants of approved drafts.
- Generate several articles in one batch.
- Plan and schedule the content calendar.
- Manage several websites from one dashboard.
- Write in Markdown with live preview.
- Sync documents across devices.
- Export to PDF, HTML or Word.
- Publish directly to the site or CMS.
- Track rankings and page impact over time.
- Capture corrections and named-owner approval before publishing.
- Export a versioned record of editor-approved, publish-ready articles linked to their target pages with source references and unresolved questions.
Everything these tools do, in one app
- AI content generation Automatically creates written content such as articles, drafts, or marketing copy.Found in MacawHQ, Zupyak, Copymate and 4 more
- SEO optimization Optimizes content for search engines to improve ranking and visibility.Found in MacawHQ, Zupyak, Content Suite by Senuto and 4 more
- Keyword research Identifies relevant keywords and topics to target in content.Found in MacawHQ, Zupyak, Content Suite by Senuto and 3 more
- Content scoring Evaluates content based on optimization metrics to identify areas for improvement.Found in Zupyak
- Performance tracking Monitors rankings and content impact over time to measure success.Found in Content Suite by Senuto
- Content planning Organizes and schedules content production efficiently.Found in Content Suite by Senuto
- Direct publishing Publishes content directly to a website or CMS without manual copy-pasting.Found in MacawHQ, Zupyak, Copymate and 1 more
- Multilingual support Creates content in multiple languages to reach global audiences.Found in Copymate, AI SEO Page, AutoWrite App
- Bulk generation Generates multiple articles simultaneously to scale content production.Found in Copymate
- Multisite management Manages content across multiple websites from a single dashboard.Found in Copymate
- Markdown support Allows writing with Markdown syntax and live preview for easy formatting.Found in Byword
- Cross-device sync Synchronizes documents across devices via cloud services.Found in Byword
- Export options Exports content in various formats such as PDF, HTML, or Word.Found in Byword
- Distraction-free interface Provides a clean, full-screen writing environment with minimal clutter.Found in Byword
- Customizable themes Allows personalization of the writing environment with different themes.Found in Byword
- Grammar and clarity suggestions Offers real-time suggestions to improve grammar and clarity of writing.Found in Opendraft
- Collaboration tools Enables team editing and feedback integration on documents.Found in Opendraft
- Template library Provides pre-made templates to speed up creation of common document types.Found in Opendraft
What goes in, what comes out
- Approved keyword sets
- Brand rules
- Source material
- Site inventories
AI drafts, people review. Source-based content workspace with editorial delivery.
- Editor-approved
- Publish-ready articles linked to their target pages
How it works
The workflow
- InStart with
Approved keyword sets, brand rules, source material and site inventories
- 1
Confirm the buyer's problem and scope
- 2
Collect approved keyword sets
- 3
Brand rules
- 4
Source material and site inventories
- 5
Then follow this sequence: 1
- OutFinish with
Editor-approved, publish-ready articles linked to their target pages
AI does the heavy lifting, people stay in charge
Use AI to interpret permitted inputs, suggest structured mappings and generate candidate outputs for the three stated task modules. Use deterministic code for arithmetic, schema validation, hard constraints and reproducible tests. Review source-linked explanations and uncertainty before accepting results. One approved site inventory and brand rule set; final fact, legal and editorial checks remain human. A model suggestion is never a verified fact, professional decision or authorization to act.
What your team sees
Primary screens: Keyword and brief workspace, Editable article preview, Publishing and performance view. Use a list of sites and content plans, a large central editing canvas with Markdown and live preview, and a right-hand panel for keywords, scores, sources and comments. Let users compare draft versions and language variants side by side. Display draft, changes requested, approved and published states. Provide a client or stakeholder preview link with comments anchored to the relevant section. Make the task-specific outcome editor-approved, publish-ready articles linked to their target pages visible beside its evidence, review state and value baseline.
Accounts and administration
Project ownership, site connections, asset versions, client comments, approval states, usage allowances, revision limits, download history and a rights record for supplied material. Add organization access boundaries, named reviewers, usage caps, data retention controls, export logs and explicit approval for external actions.
Integrations and data access
Customer-owned CMS and site analytics, authorized keyword data sources and permitted research sources. Cloud document storage, Markdown import/export and publishing destinations. Start with file exchange and validate destination specifications before promising direct publishing. Start with authorized file exchange. Validate current provider access, usage rights and schema behavior before promising a connector.
How we build it
We build with our own AI software development factory, so most implementations take days to a few weeks of creation time, not months. You see working software at every step, and exact timing depends on availability.
- 1
Scoping call
Day 1Thirty minutes on your process, your data and how you want to run it: for your own team, or for your clients. You get a fixed scope and price for the MVP.
- 2
MVP
5 daysOne buyer segment, one recurring use case; first modules: research and cluster target keywords per site; generate article drafts from briefs and source material. Manual review in the loop. Built by our AI software factory.
- 3
Paid pilot
6 daysAccounts, roles, review states, audit trail and the first integration, hardened for two to three paying pilot customers.
- 4
Full product
2 weeksSelf-serve onboarding, billing, monitoring and the wider integration set.
- 5
Run and improve
MonthlyWe host, monitor and improve it for a fixed monthly fee, or hand it over to your team. How the retainer works.
Why we start with an MVP
An MVP, or minimum viable product, is the smallest version that your users can actually work with. It is not a cheap version of the full solution. It is a test, built to answer the questions that decide whether the rest is worth building.
- Pick the riskiest assumption. Here: will marketing teams and content agencies producing SEO articles for several owned websites use it to solve "content is drafted in one tool, optimized in another, scored in a third and published by hand, so keyword research, drafts, scores and rankings never stay linked to the published page"?
- Build only what tests it. One team, one use case, a few core modules. People do the rest by hand for now.
- Run a paid pilot. Agree quality and outcome thresholds before the pilot using this measure: Published articles per editorial hour and ranking movement on tracked keywords.
- Measure, then decide. Track published articles per editorial hour and ranking movement on tracked keywords; accepted-output rate; material error rate; reviewer correction time; actual repeat purchase. Then expand, change course or stop, with evidence instead of opinions.
MVP scope for this solution. Pilot scope: One approved site inventory and brand rule set; final fact, legal and editorial checks remain human. Implement one approved input format, a bounded representative case set and the first two task modules: research and cluster target keywords per site; generate article drafts from briefs and source material. Support the third module with operator review: optimize drafts against on-page SEO rules. Include source references, corrections, basic organization access, approval states, export and value measurement. Use managed operator assistance for unresolved exceptions. The cost estimate covers this narrow prototype, not unrestricted multi-tenant scale, complex production integrations, specialist certification or physical operations.
After the MVP. Once paid pilots prove usefulness, automate repeatable reviewed steps and add one verified source integration. Expand supported inputs and case volume only after new evaluation cases pass. Build reusable customer configurations and recurring value reports around editor-approved, publish-ready articles linked to their target pages. Retain the explicit scope boundary: One approved site inventory and brand rule set; final fact, legal and editorial checks remain human.
What the build depends on. Asset upload and preview, asynchronous generation jobs, editable version history, reviewer access and tested export formats. High-fidelity publishing requires CMS access and specialist editorial QA. Obtain representative authorized cases, baseline measurements, qualified reviewers and a buyer-side decision owner. Specific limitation: One approved site inventory and brand rule set; final fact, legal and editorial checks remain human.
Investment
A planning range to start the conversation, not a quote. You pay per phase, so you can stop after the MVP.
- Phase 1
MVP
One buyer segment, one recurring use case; first modules: research and cluster target keywords per site; generate article drafts from briefs and source material. Manual review in the loop.
- Phase 2
Paid pilot
Accounts, roles, review states, audit trail and the first integration, hardened for two to three paying pilot customers.
- Phase 3
Full product
Self-serve onboarding, billing, monitoring and the wider integration set.
Indicative total, MVP to full product$46,000about 4 weeks of creation time · start with the MVP from $13,500
Running costs per month
A rough indication of monthly hosting and AI model costs once it is live, not tested. Real costs depend on usage, file sizes and the models chosen.
| Stage | Hosting and infrastructure | AI usage | Total per month |
|---|---|---|---|
| MVP and paid pilotabout 3 customers | $30–$60 | $70–$140 | $100–$200 |
| Full productabout 50 customers | $110–$210 | $700–$1,400 | $810–$1,610 |
Run it or resell it
For your own team
Marketing teams and content agencies producing SEO articles for several owned websites run it inside the business: approved keyword sets, brand rules, source material and site inventories in, editor-approved, publish-ready articles linked to their target pages out, reviewed by your people.
As part of your offer
Agencies, consultancies and software companies can offer it to their own clients under their brand. We build and maintain it; you sell and deliver it.
Your brand, or this one
Run it under your own brand, or start from this concept style.
- primary
#382791 - accent
#c5c954 - surface
#e7e4f1 - ink
#22201e
- Headings
- Sora
- Text
- Work Sans
- Voice
- Energetic, specific, results-minded
Selling it to your own clients: the go-to-market playbook
Pricing to test
Test a USD 300-1,500 fixed pilot for one defined site and content package. Offer a monthly production allowance after repeat demand. Quote complex multilingual or multisite programs separately. These are test prices, not market benchmarks. Package the initial sale as one bounded set of editor-approved, publish-ready articles linked to their target pages. Recurring fees must specify volume, review depth and integration support. For exchanges, test a disclosed coordination or successful-service fee rather than holding customer funds. Reprice only after measuring real delivery labor; platform-build cost is separate from a commercial pilot fee.
Message to test
Reduce tool switching and manual copy-paste while keeping every published page traceable to its keyword, brief and approval. Demonstrate a concrete set of editor-approved, publish-ready articles linked to their target pages using the buyer's approved example and show the baseline, corrections and actual delivery effort.
Where to find buyers
Marketing teams and content agencies producing SEO articles for several owned websites professional communities; specialist consultants serving this buyer; permissioned partner introductions; practical demonstrations at relevant trade or practitioner events.
Lead magnet
A reviewed sample set of editor-approved, publish-ready articles linked to their target pages from a small authorized input set, with a transparent calculation of published articles per editorial hour and ranking movement on tracked keywords and no promised savings.
The first 30 days
- Week 1: interview five marketing teams and content agencies producing SEO articles for several owned websites and inspect a recent example of content drafted in one tool, optimized in another, scored in a third and published by hand, so keyword research, drafts, scores and rankings never stay linked to the published page.
- Week 2: prepare a consented or synthetic demonstration of the three task modules.
- Week 3: seek one bounded paid pilot with agreed baseline and acceptance criteria.
- Week 4: measure published articles per editorial hour and ranking movement on tracked keywords, reviewer effort and repeat-purchase interest. This is a demand-validation plan, not a thirty-day full-product delivery promise.
Paid pilot
Agree quality and outcome thresholds before the pilot using this measure: Published articles per editorial hour and ranking movement on tracked keywords. Continue only if the buyer accepts the actual output, the intended job outcome improves without unacceptable errors, and measured delivery cost fits willingness to pay. Revise or stop if access is unavailable, qualified review cannot be provided, or apparent savings disappear after corrections and support. Use held-out cases when comparing model quality; use a properly reviewed comparison design before making causal claims. Record missing cases and negative results alongside successful outputs.
Success metrics
Published articles per editorial hour and ranking movement on tracked keywords; accepted-output rate; material error rate; reviewer correction time; actual repeat purchase.
Retention and expansion
Repeat the workflow when the buyer again needs editor-approved, publish-ready articles linked to their target pages. Retain permissioned settings and reviewed examples, report realized value honestly, and sell increased volume or adjacent approved workflows only after contribution margin and quality remain acceptable.
Why clients would pick it
A reusable library of approved brand rules, keyword clusters, scoring examples and review corrections, together with reliable delivery for a narrow content niche. Build a permissioned library of representative task cases, reviewer corrections and verified operating constraints for marketing teams and content agencies producing SEO articles for several owned websites. Repeatable delivery and useful integrations matter more than access to a base model.
Alternatives and positioning
Byword, MacawHQ, Zupyak, Content Suite by Senuto, Copymate, Satellitor, ContentEdge, AI SEO Page, AutoWrite App and Opendraft, used today as separate rented subscriptions. Compare this product with the buyer's present method on published articles per editorial hour and ranking movement on tracked keywords. Offer a bounded paid workflow instead of claiming broad autonomous expertise. Market uniqueness and competitor coverage are not verified.
Main delivery costs
Generation attempts, keyword data access, storage, reviewer hours, client revision rounds and licensed source assets. Additional initial validation requires representative authorized sample preparation, buyer interviews, buyer-side evaluation and bounded validation of editor-approved, publish-ready articles linked to their target pages. Track cost per accepted output, including correction work, unsuccessful cases and support.
Safeguards
Preserve brand voice, source attribution, quotation accuracy and usage permissions. Editors approve substantive changes and publication scope. One approved site inventory and brand rule set; final fact, legal and editorial checks remain human. Keep all consequential actions under authorized human control and do not fabricate missing inputs, permissions, professional judgments or market evidence.