
Social Video Studio
A full video assembled from existing photos and text in under 24 hours, with no camera, no timeline and no editing skill required.
- For
- Owners and marketing staff at independent restaurants, boutiques and home service providers
- Solves
- Local businesses need social video but cannot afford studio production or editing time.
- Delivers
- Ready-to-post social videos with voiceover, captions and music
- Built in
- about 5 weeks of creation time, MVP in 6 days
- Investment
- $10,000 for the MVP, $40,000 for the full product
- Run it
- Inside your business, or as part of your offer to clients
What it does
For owners and marketing staff at independent restaurants, boutiques and home service providers, turn product photos, website copy and reviews into ready-to-post social videos with voiceover, captions and music.
- Ingest photos, logo, website URL and reviews.
- Propose a monthly calendar of video topics.
- Draft a 30-second script for each topic.
- Generate video with voiceover, captions and transitions.
- Allow script and video approval or revision.
- Export a ready-to-post video file.
What goes in, what comes out
- Product photos
- Logo
- Website URL
- Menu or service list
- Past reviews
AI drafts, people review. Visual production platform with managed creative review.
- Ready-to-post social videos with voiceover
- Captions
- Music
How it works
The workflow
- InStart with
Product photos, logo, website URL, menu or service list, and past reviews
- 1
Upload assets
- 2
Scan existing content
- 3
Review proposed topics
- 4
Approve a script
- 5
Generate the video
- 6
Review the final file
- 7
Download or schedule the post
- OutFinish with
Ready-to-post social videos with voiceover, captions and music
AI does the heavy lifting, people stay in charge
Use multimodal models to read photos and text, draft scripts, select a voice, pull b-roll from the media library and assemble the video. A human reviewer checks the draft for brand fit, tone and factual accuracy before anything is used. Captions and music are added deterministically.
What your team sees
Key screens: Asset library, script calendar, video review. Use a thumbnail grid for uploaded photos and logos, a monthly calendar for proposed video topics, and a central preview player with captions and voiceover controls. Let users approve or request changes on a script before generation. Display draft, changes requested and approved states. Provide a download link for the final video file. In this product, the first view is asset library, followed by script calendar and video review.
Accounts and administration
Account ownership, asset versions, script approval states, video revision history, posting schedule, download log and a record of approved final exports.
Integrations and data access
Google Business Profile, Instagram, TikTok, Facebook, and a simple file upload for photos and PDFs.
How we build it
We build with our own AI software development factory, so most implementations take days to a few weeks of creation time, not months. You see working software at every step, and exact timing depends on availability.
- 1
Scoping call
Day 1Thirty minutes on your process, your data and how you want to run it: for your own team, or for your clients. You get a fixed scope and price for the MVP.
- 2
MVP
6 daysOne buyer segment, one recurring use case; first modules: asset upload and video generation. Manual review in the loop. Built by our AI software factory.
- 3
Paid pilot
7 daysAccounts, roles, review states, audit trail and the first integration, hardened for two to three paying pilot customers.
- 4
Full product
2 weeksSelf-serve onboarding, billing, monitoring and the wider integration set.
- 5
Run and improve
MonthlyWe host, monitor and improve it for a fixed monthly fee, or hand it over to your team. How the retainer works.
Why we start with an MVP
An MVP, or minimum viable product, is the smallest version that your users can actually work with. It is not a cheap version of the full solution. It is a test, built to answer the questions that decide whether the rest is worth building.
- Pick the riskiest assumption. Here: will owners and marketing staff at independent restaurants, boutiques and home service providers use it to solve "local businesses need social video but cannot afford studio production or editing time"?
- Build only what tests it. One team, one use case, a few core modules. People do the rest by hand for now.
- Run a paid pilot. Run a paid pilot with five cafés for one month.
- Measure, then decide. Track two measurable outcomes: percentage of generated videos approved without revision and and monthly renewal rate after the first paid month. Then expand, change course or stop, with evidence instead of opinions.
MVP scope for this solution. One buyer: independent café owners. One use case: a single 30-second promo video from three photos, a menu PDF and a short description. First two modules: asset upload and video generation. Manual review of the script and final video before delivery.
After the MVP. Automate the monthly calendar proposal, schedule posts directly to connected social accounts, add licensed music selection, and batch-generate multiple videos from one asset library.
What the build depends on. Reliable multimodal vision models, text-to-speech with natural voices, video composition and rendering APIs, and licensed music library access.
Investment
A planning range to start the conversation, not a quote. You pay per phase, so you can stop after the MVP.
- Phase 1
MVP
One buyer segment, one recurring use case; first modules: asset upload and video generation. Manual review in the loop.
- Phase 2
Paid pilot
Accounts, roles, review states, audit trail and the first integration, hardened for two to three paying pilot customers.
- Phase 3
Full product
Self-serve onboarding, billing, monitoring and the wider integration set.
Indicative total, MVP to full product$40,000about 5 weeks of creation time · start with the MVP from $10,000
Running costs per month
A rough indication of monthly hosting and AI model costs once it is live, not tested. Real costs depend on usage, file sizes and the models chosen.
| Stage | Hosting and infrastructure | AI usage | Total per month |
|---|---|---|---|
| MVP and paid pilotabout 3 customers | $40–$80 | $150–$310 | $190–$390 |
| Full productabout 50 customers | $160–$320 | $2,100–$4,200 | $2,260–$4,520 |
Run it or resell it
For your own team
Owners and marketing staff at independent restaurants, boutiques and home service providers run it inside the business: product photos, logo, website URL, menu or service list, and past reviews in, ready-to-post social videos with voiceover, captions and music out, reviewed by your people.
As part of your offer
Agencies, consultancies and software companies can offer it to their own clients under their brand. We build and maintain it; you sell and deliver it.
Your brand, or this one
Run it under your own brand, or start from this concept style.
- primary
#272791 - accent
#c9c954 - surface
#e4e4f1 - ink
#22201e
- Headings
- Fraunces
- Text
- Inter
- Voice
- Energetic, specific, results-minded
Selling it to your own clients: the go-to-market playbook
Pricing to test
Test a flat monthly fee of USD 99 for four videos, with the first video free to prove turnaround and quality.
Message to test
Turn your photos and reviews into ready-to-post videos without touching a camera or timeline.
Where to find buyers
Local business Facebook groups, Instagram ads targeting small retailers, and partnerships with small business associations.
Lead magnet
A free sample video generated from the business's own photos and website copy, delivered within 24 hours.
The first 30 days
- Week 1: Build asset upload and script drafting.
- Week 2: Build video generation with voiceover and captions.
- Week 3: Add review and approval flow.
- Week 4: Run a paid pilot with five cafés and refine output quality.
Paid pilot
Run a paid pilot with five cafés for one month. Measure whether each café posts at least two videos and whether they renew. Baseline is their current posting rate of static images only. Decision point: renewals above 60 percent justify expanding to other local business types.
Success metrics
Two measurable outcomes: percentage of generated videos approved without revision, and monthly renewal rate after the first paid month.
Retention and expansion
The monthly subscription keeps producing new videos from the same asset library, and each approved video improves the agent's understanding of the brand, making future drafts more accurate and faster to approve.
Why clients would pick it
Every approved video adds to a library of brand-specific scripts, voice preferences and asset choices, making the next video faster and more tailored to that business.
Alternatives and positioning
Phone videos shot by the owner, freelance editors hired per project, or template-based apps that still require manual assembly. This differs by turning the whole production into a review-and-approve workflow.
Main delivery costs
Main delivery costs are model inference for script generation and video assembly, voice synthesis, licensed music fees and human review time.
Safeguards
Limit generation to approved assets, require human approval on every script and final video, restrict posting to accounts the customer connects, and never use customer assets for other clients. It must not generate claims about products or services that are not in the supplied materials.